Meet Our Expert Team

Professor Kirby worked as a GP in Letchworth, Hertfordshire. He also visited in the cardiology department at the Queen Elizabeth II Hospital, for 36 years, and provided an open-access echocardiography service for patients with heart failure for the local Primary Care Trust. He was Visiting Professor to the Faculty of Health and Human Sciences, at the University of Hertfordshire, and a vocational trainer. His subsequent clinical work for 15 years, was at The Prostate Centre in London, where he dealt with complex cardio-metabolic diseases, sexual problems and andrology.

Dr. Anita Phung is an accomplished General Practitioner with a strong foundation in personalised metabolic health. She graduated from the prestigious King’s College London, formally known as Guy’s, King’s and St Thomas’ Hospitals, where she earned her Bachelor of Medicine and Surgery, along with a Bachelor of Clinical and Molecular Endocrinology.

Dr. Phung has extensive expertise in delivering tailored metabolic health programmes that focus on weight management, blood pressure control and diabetes remission. Importantly, her work is centred on improving overall well-being and optimising health outcomes. She is SCOPE certified, endorsed by the World Obesity Federation.

In addition to her clinical practice, Dr. Phung is actively involved in advancing medical management through clinical trials, ensuring that new therapies are evaluated for safety and efficacy. She advocates for the integration of cutting-edge, evidence-based treatments into everyday clinical practice, ensuring that patients receive the best possible care.

Finally, Dr. Phung has also served as the Digital Transformation Clinical Lead at the NHS South East London Integrated Care Board, responsible for overseeing the digital transformation efforts across the South East London boroughs. This role combines her expertise in healthcare innovation with her commitment to improving access and quality of care through digital solutions.

Miss Edison is an innovative urological surgeon with extensive experience in clinical practice, research, and international clinical trials. As the founder and COO of 3R Medical, she brings deep expertise in prostate cancer treatment, having worked with centres offering both focal and whole gland therapies. Her focus is on integrating the latest advances into patient care, ensuring every patient receives the most effective treatment available.

In addition to her clinical role, Miss Edison serves on the British Association of Urological Surgeons (BAUS) Executive Committee for Endourology, driving national initiatives to set new standards in urological care. Miss Edison is also a longstanding committee member of the BURST Research Collaborative, underscoring her commitment to incorporating innovative technologies into patient care pathways, ultimately improving clinical outcomes and informing best practices in urology.

Matt is a Chartered Physiotherapist with over 15 years of experience helping individuals achieve optimal movement and functional recovery.

His approach is rooted in a combination of personal passion and professional insight. From an early exploration of Eastern therapies to advanced academic training, Matt has cultivated a deep understanding of the body’s resilience and capacity for recovery. He holds a BSc (Hons) in Sports Therapy from London Metropolitan University and an MSc in Rehabilitation Science from the University of Brighton, qualifying as a Chartered Physiotherapist in 2009.

Throughout his career, Matt has worked with a diverse range of clients, including Olympic athletes, post-surgical patients, and individuals managing complex chronic conditions such as cancer. His areas of expertise include musculoskeletal rehabilitation, chronic pain management, oncology and post-cancer rehabilitation, complex conditions, and neurological disorders.

Driven by a deep interest in neuroscience and complexity theories, Matt is committed to advancing his practice through research and plans to pursue a PhD in these fields. This academic curiosity informs his evidence-based, personalised approach to rehabilitation.

Growing up in the countryside and passionate about ultra-distance trail running, Matt believes that regular physical activity is essential to maintaining long-term health. His goal is to empower clients to lead active, independent lives through personalised rehabilitation plans tailored to individual needs. Matt works closely with healthcare professionals to ensure holistic, effective support throughout the rehabilitation journey.

When human beings face struggle and adversity, it is not uncommon for their ability to cope in such situations to become strained and often, break. A passionate and reliable resiliency coach and psychotherapist, with over 8 years coaching and psychotherapeutic experience from National League Rugby teams to Paralympic rowers, from Special Forces Operators to vulnerable veterans, James Elliott has a wealth of knowledge in the designing, development and delivery of mental resilience training programs, both as group training and one on one therapy.
Being an accomplished sportsman himself James Elliott is no stranger to the practical application of mental resilience, including operational service within Afghanistan, five world records for feats of endurance and playing a high level of competitive rugby, and now a keen Brazilian jiu jitsu competitor.
James Elliott began his knowledge as a resiliency coach while strength and conditioning coaching a National League Rugby team, selected to do so because of his already expansive knowledge after 14 years in the British Airborne Forces - engaging with the young players on a personal level to help them manage the stress of competitive rugby to optimize their performance both on and off the pitch. From there, he was selected to be an instructor in the British Army’s first ever Army Parachute Jumping Instructors platoon, where he began his qualifications in mental health and psychotherapy to better help the young soldiers earn their coveted British Army Parachute Wings, by coaching them the skills of anxiety regulation and emotional intelligence. It would be this experience that would be so influential to James Elliott’s career as his work lead him to becoming the second in command of the British Army’s Mental Resilience Training Program. Leading him to deliver to all branches of the British Army, including Special Forces, soldiers on Pre-Deployment Training and those conducting arduous courses.
Now outside of the British Army, in his fourth year as a civilian, James has become fully accredited as a psychotherapist, runs training and support for vulnerable veterans, has briefed at Oxford University how to communicate better with vulnerable veterans, has run performance coaching for the Paralympic Rowing Team, has designed, developed and delivered the mental resilience training for Scottish and Derbyshire Police and has delivered several key note speaker roles, most notably at FitXpo in Liverpool. James has also completed his Master’s Degree in War and Psychiatry, with distinction at King’s College London. James has published a book which rose to being 25th in the world overall and 9th overall for philosophy. James also has taken on a role as the head of psychotherapy at a clinic and the Harley Street hospital in London, enabling him to balance his considerable charity work and high performing psychotherapy practice.
James has a boisterous daughter named Georgina aged 12, whom he gets to enjoy much more time with. James still enjoys playing rugby, albeit a slightly slower pace, competing in Brazilian jiu jitsu and has many more epic events planned this year.

Lorraine Grover is a Psychosexual Nurse Specialist. She qualified from St Bartholomew’s Hospital, London over 40 years ago and as a Psychosexual (Sex) Therapist in 2003. She was a Research Sister in the 90’s involved in clinical trials of an unnamed tablet that became the infamous Viagra! Lorraine has a special interest in caring for patients diagnosed with prostate cancer (and whenever possible their partners). As sexual difficulties can have both psychological and organic (ill health) causes, she considers both aspects of management. She co-authored a book (highly commended in the Pfizer Oncology Awards 2010), providing practical support, tips and advice for cancer patients and their partners. Lorraine lectures nationally and internationally to patient groups and healthcare professionals.

Jill Marshall worked as a TV Producer/Director making many science films including two with the late Michael Mosley. Alongside her work she has mentored young people moving from the care system to independent living. Since 2017 she has volunteered for The Listening Place, an organisation that offers free, face-to-face support across London for individuals to talk openly about their suicidal feelings without being judged or being given advice. She runs a shift and helps teach new volunteers. She has trained as a health coach so that, in addition to her active listening skills, she can help patients set their own health goals and give them the confidence to achieve them.

Colin Vasey has over 30 years of experience working in the pharmaceutical industry. He started out in a commercial role, before moving into training and then a number of management positions. Colin has always had an interest in human behavior, mostly driven by trying to understand himself better!
Colin is married to Abbe, who teaches economics at their local school, and they have two grown-up children, Angus and Mila. Outside work, Colin and Abbe spend a lot of time in the mountains, and Colin referees rugby most weekends.

Brian Lynch is a serial entrepreneur and businessmen and has over 15 years of experience in prostate cancer care. He founded Prostate Care Limited, which provides prostate biopsy services. In 2019, he expanded his focus by establishing The Focal Therapy Clinic, offering focal therapy as another treatment option for prostate cancer patients. In addition to these ventures, Brian is the founder and CEO of 3R Medical, where he continues to support and provide alternative treatments within the broader landscape of prostate cancer care.